Cyber security ranks highly for many businesses, even more so than improving the customer experience, increasing employee productivity and enabling digital transformation according to a 2022 survey by the Enterprise Strategy Group. This article will explore why cyber security is so important for businesses, what it means for internal communicators, and how internal communication specialists can effectively share cyber security messages.
Cyber security is the state or process of protecting and recovering computer systems, networks, devices, and programs from any type of cyber attack.
A cyber security breach will impact each organisation differently depending on the timing of the attack, duration of the attack and which industry the business operates in. However, common impacts of a cyber security breach include:
To put the importance of cyber security into context, Microsoft spends $1 billion on cyber security every year, and American investment bank JPMorgan Chase spends over $600 million each year. Recently the New Zealand government has budgeted hundreds of millions of new funding for cyber security resilience.
Phishing remains the most popular method of cybercrime because it exploits human nature.
Internal communicators play an important role in educating the workforce on the importance of cyber security, the company’s cyber security policies and what to do in case of a data breach.
Spending more on cyber security without aligning it to the wider business doesn't guarantee a safer organisation. Research from Accenture shows that the companies that perform best against cyber threats adopt a holistic approach to cyber security. This means strong collaboration between security officers and the right executives to gain a 360-degree view of the business risks and priorities.
As an internal communicator, you play an important role in bridging the gap between the IT department and the rest of the business. You help them get their cyber safety messages out there and receive feedback. As a result, the IT department will have a clearer sense of purpose and better align cyber security with the wider business goals.
You don’t want vital messages about cyber security to be buried in an inbox or lost on the company intranet. Instead, here are nine tips on how to communicate the importance of cybersecurity to employees to make sure they follow through and stay safe against network threats.
13% of businesses believe that internal communicators should add cyber security to their list of skills. Understand the fundamentals of safety, security, and privacy to effectively support cyber security measures across your business.
Set good cyber safety habits from the start. Onboarding is a great opportunity for you to educate new employees on cybersecurity best
practices (such as setting a password for the computer), and company cyber security policies so new employees know what to do in the event
of a breach.
An unsecure computer connected to the internet can become a target of more than 2,000 cyberattacks daily.
Do you have a dedicated IT channel on a workforce communications platform or a page on your intranet where your workforce can access information directly and resolve their issues? Having a single source of truth for all your cyber security content removes confusion, streamlines onboarding, and stores critical information. Here are some cyber security content ideas:
A person needs to see a message seven times to remember it, and 17 times to act on it. Communicate cyber security messages over many communication channels such as:
Want cyber security content to share with your workforce? Vibe.fyi offers a free cyber security program (and fun quiz) you can easily share on workplace digital signage, screensavers or web browser home pages.
As with many internal messages, it needs to be driven from the top. Ask company leaders to model the right cyber security behaviours to exemplify the importance of cyber security. Some ideas include sharing their experience with a cyber attack, or how they maintain a security-conscious mindset.
It’s not all doom and gloom when it comes to cyber security. It’s important to let your workforce know what is working! For example, if an employee does the right thing and reports a phishing email to the IT department, share the success.
In a 2021 Deloitte survey, over 40% responded that transformation and hybrid IT were the most difficult parts of cybersecurity
Cyber security is not a one-and-done campaign. Continue to drip-feed communications throughout the year and amplify your messages when it’s time for compliance training.
Cyber security quizzes are a fun way to test how much cyber security knowledge your workforce retained. For example, if you have a bring-your-own-device policy, you could run a quiz to make sure staff know and understand the rules for using their phone at work. You can also put together a survey and reward participation with prizes.
Unlock free cyber safety content with our fun cyber security quiz
Keep communications positive. Staff will tune out very quickly if your messaging is fear-driven, too length or dull. To create internal communication messages that boost employee engagement, your messaging needs to have these five characteristics to be unforgettable.
A look at Vibe.fyi's free cyber security program content featuring bite-sized messages